Showing posts with label Russia. Show all posts
Showing posts with label Russia. Show all posts

Wednesday, January 11, 2012

Time spent watching TV per day by Market, 2009-2010



Click to enlarge

Source:  MediaMetrie, Eurodata Worldwide, in the Ofcom International Communications Market Report, December 2011
Note - The figure for Canada excludes Quebec
Lots more data and charts in the full report here

Friday, November 4, 2011

2/3 of college students would rather have an internet connection than a car



Click to enlarge

Source:  Taken from Cisco's World Technology Report, September 2011
Press release here
Methodology - 1,400 college students aged 18-23 & 1400 young professionals under 30.
The survey was translated into local languages and fielded in 14 countries to gain approximately
100 completes for each subgroup in each country
Countries: United States, Canada, Mexico, Brazil, United Kingdom, France, Spain, Germany, Italy,
Russia, India, China, Japan, Australia

Monday, September 12, 2011

Nearly 2/3 of phones bought in Germany are smartphones

"With more than one mobile phone per person in Germany, it is a strong mobile market, but the potential for growth exists. German mobile consumers are connected and getting smarter. Nearly two out of every three (63%) mobile purchases in Germany are smartphones. Today, 30 percent of Germans own a smartphone, compared with 45 percent in the U.K., 40 percent in the U.S., and 36 percent in Russia.
And with 83 percent of German smartphone users contract-billed by a carrier, higher monthly spending patterns follow: users spend an average of 1.5 more than feature phone users on their bills. The advanced user interface is also prompting more sophisticated communication. Over 65 percent of smartphone owners use email and half are active social network users."
Source:  Research by Nielsen, reported in their blog, 8th September 2011

Wednesday, February 9, 2011

Russian social network Vkontakte has more than 100m registered users

"Vkontakte - the most visited resources of the Russian-speaking segment of the Internet ( TNS Gallup ).
The share of the site for more than half of Internet traffic CIS ( Liveinternet ).
The site recorded more than 100 million users.
More than 21.5 million users come to the site every day ( Liveinternet ).
More than 2.5 billion pages open daily ( Liveinternet ).
Approximately 65% of visitors live in Russia.
25% of visitors - from Moscow, 18% - from St. Petersburg ( Liveinternet ).
58% of visitors aged over 25 ( TNS Gallup )."
Source:  Vkontake, retrieved 9th February 2011, translated by Google Translate
Note - amusingly Google translates 'Vkontakte' as 'Facebook'.  I've corrected this.
Update - VK, the English language version claims that the site has 112m members

Friday, February 4, 2011

The online & offline habits of teen and tween girls

"Media Habits & Relationships
'Being with friends' (in the real world) is what girls across all age groups (66%) enjoy doing, followed by 'shopping' and 'listening to music'. And when it comes to shortened attention spans, the research shows that a third (30%) of Gen Z girls regularly watch TV shows online for longer than 10 minutes.
Play & Games
Gaming has become a commonplace activity among a relatively new 'casual gamers' user group, but has the market now reached saturation? Not where girls are concerned. Half (49%) of older teens say they never spend time with portable gaming devices or console games. Gaming is more entrenched in younger girls lives, with 35% of 12 and under personally owning a portable gaming device. Social gaming habits, such as playing Farmville, CItyVille, Cafe World and Sims regularly, are prevalent, although vary depending on country: Brazil and Poland top the list (41% and 40%) for girls playing MMOGs (massive multiplayer online games) with Germany and France the lowest (21% and 22%). In the UK, 34% of girls play regularly and in the US the figure is 29%.
Spending Power
Girls like to shop - scoring it as their second favorite activity - but does their lack of plastic hamper their spending money online? It appears not. One in five girls aged 12 and under regularly visit online shopping sites, rising to one in four once they become teenagers. The majority of teenage girls are still buying products on the high street or at a shopping center rather than online, but this shopping medium is far from off limits - 13% of Generation Z girls regularly purchase products online regardless of age.
    Highlights:

    Under 12s
        - 64% use a gaming console
        - Only 35% put listening to music in their top 5 activities
        - More than 60% own a mobile phone
        - More than 60% never read a newspaper
        - Prefer instant messenger to social networks

    13-15 year olds
        - More than 45% say listening to music is one of their favorite
          activities
        - Almost 80% own a mobile
        - YouTube, followed by Facebook, are their favorite social networks
        - 25% regularly visit online shopping sites although only 13%
          Purchase products
        - Begin using mobile web and mobile social networks

    16-18 year olds
        - Most interested in music - nearly 50% list it in their top 5
          activities
        - Nearly 80% own a mobile
        - Are most likely to read newspapers
        - Are least likely to use a gaming console
        - The heaviest media users
        - More likely to use social networks rather than instant messages"
Source:  Press release from Stardoll and Carat, 27th January 2011
About the research
The research was conducted within the virtual world of Stardoll (http://www.stardoll.com), and the total number of respondents was 11,000. The study was conducted in August 2010 using Questback's advance survey tool EasyResearch. Respondents were recruited randomly on Stardoll.com by sending the survey to Stardoll members within the 11 markets (Brazil, France, Germany, Italy, Mexico, Poland, Russia, Spain, Sweden, UK and US).

Tuesday, December 14, 2010

More than 50% of internet users in Africa use mobile as their main internet connection

"Data from mobile survey company, On Device Research, has put some meat on the bones of some industry received wisdom – that people in emerging markets overwhelmingly used mobile devices and not the PC to connect to the internet.
Here are the main stats.
The percentage of mobile internet browsers who never or infrequently use the desktop Internet
US - 25%
UK - 22%
Egypt - 70%
India  - 59%
South Africa - 57%
Ghana  - 55%
Kenya  - 54%
Nigeria  - 50%
Indonesia  - 44%
Thailand  - 32%
China  - 30%
Russia  - 19%
Asia (India, China, Indonesia, Thailand) - 43%
Africa (South Africa, Egypt, Ghana, Nigeria, Kenya) - 56%
* Infrequent mobile internet browsers use it once a month or less"
Source:  Data from On Device Research, reported by Mobile Entertainment, 14th December 2010