Showing posts with label im. Show all posts
Showing posts with label im. Show all posts

Friday, April 13, 2012

AOL Instant Messenger lost 64% of its users in 2011

"Before there was Facebook, Twitter, or Pinterest, there was AOL Instant Messenger.
In fact, you could argue Facebook was conceived on AIM.
My how times have changed.
Between January 2011 and January 2012, AOL Instant Messenger usage – on AIM.com and in the AIM app – declined 64%, from 12 million users to just 4 million."

Friday, November 11, 2011

80% of American mobile users multitask in front of the TV

"While 80% of mobile users multitask in front of TV, 70% say they multitask once a week, and 49% on a daily basis. More than 60% percent check their phones at least “once or twice” during a show with 15% active on their devices the entire time.
– 38% say their mobile activity enhances the broadcast, while another 38% say it’s distracting.
– The top 5 categories that attract multitaskers are reality shows, news, comedy, sports and food.
– 94% of mobile multitaskers communicate while watching TV, while 60% are looking up content. Of the communicators, the most popular activities in order are: texting, talking, email, social networking and IM.
– 44% of the content that multitaskers consume is unrelated to what’s on TV compared to 38% that’s related. 36% look up information about a commercial they just saw. Most multitasking activity, overall, happens during commercial breaks."
Source:  Research from Razorfish & Yahoo, reported by LostRemote, 10th November 2011
The original article is here.  There's no mention of the methodology, but since all shows referred to are Aerican, I'm assuming the study took place in the US.

Wednesday, May 19, 2010

The average UK web users spends 22 hours a month online

"British web users are spending 65% more time online than three years ago, according to a survey of net habits.
The average surfer spends 22 hours and 15 minutes on the net each month, according to the UK Online Measurement company (UKOM).
The lion's share of that time is spent on social networks or blogs, which accounts for nearly a quarter of users' time online.
Instant messaging (IM) has been one of the victims of social network growth.
Three years ago 14% of online time was spent using IM but that has fallen to just 5%.
But e-mail, also predicted to suffer as more people used Facebook and its rivals, is still healthy and accounts for 7.2% of time compared to 6.5% of time three years ago."

Time Spent Online
Social networks/blogs - 22.7%
E-mail - 7.2%
Games - 6.9%
Instant Messaging - 4.9%
Classified/Auctions - 4.7%
Portals - 4%
Search - 4%
Software info/products - 3.4%
News - 2.8%
Adult - 2.7%
Source: UKOM data, reported by BBC News, 19th May 2010

Wednesday, April 14, 2010

89% of Chatroulette users are male

"For more than two weeks earlier this spring, RJMetrics compiled detailed data on 2,883 Chatroulette sessions that tied users to things like geography, gender and appearance. The data showed 89 percent of users were male and 11 percent were female. (Users are more likely to come across a Webcam featuring no one than to find a female alone.) Some 8 percent of spins showed multiple people; one in three females used Chatroulette as part of a group versus one in 12 for males. As for the perv factor, one in eight spins came up with something R-rated."
Source: RJMetrics, reported in Adweek, 12th April 2010

Friday, September 11, 2009

Chinese site QQ generated approxmately 88% of it's revenues from value added services in 2008

"QQ made over $1bn in revenue in 2008, with 40% net margin
This came from approximately 8% of its active user base
$719m from online value added services
$205m from mobile value added services
$121m from advertising"
Source: Presentation from Plus 8 Star, August 2009, charts 11 & 17

Monday, July 20, 2009

Accessing music is the most popular online activity in China

Click to expand

Source: CNNIC 24th Statistical Survey on Internet Development, cited by Digital East Asia, 17th July 2009 (Original CNNIC report is not translated into English yet)

Tuesday, June 16, 2009

1 billion messages a day are sent on Facebook Chat

"Facebook Chat usage has increased steadily since its launch last year, and this week we reached 1 billion messages sent per day."
Source: Facebook Engineering Notes, 16th June 2009

Wednesday, April 1, 2009

Music is the most popular online activity in China

Click to enlarge
In China 83.7% of the online population access music online, compared to 78.5% accessing news, 75.3% using instant messaging, and 68.0% using search.
Source: Page 42, 23rd Statistical Survey Report on the Internet Development in China, CNNIC Jan 2009, published in English in March 2009