Friday, February 3, 2012

Mobile phone shipments for full year 2011



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Source:  Data from IDC, reported in a press release 1st February 2012
Lots of analysis and also Q4 data in the press release

Thursday, February 2, 2012

The New York Times has 390,000 digital subscribers

"The New York Times ended 2011 with 390,000 digital subscribers, up about 20 percent from its third-quarter total. Some of the new subscriptions came from the publisher’s International Herald Tribune, which started digital sales last fall."

Facebook's ad revenue increased by 69% in 2011

"In its filing, Facebook reported 2011 revenue of $3.71 billion, an 88% increase from the $1.97 billion total reported for 2010, though falling short of eMarketer's 2011 projection of $4.27 billion. The increase was mostly attributed to the 69% growth of advertising revenue, which was buoyed by a 42% increase in the number of ads delivered and an 18% increase in their average price.
While advertising made up $3.15 billion of Facebook's revenues last year, the company earned $557 million from Facebook Payments -- the virtual currency it began requiring game developers on the platform to use as of July 1 -- and other fees. Payments are making up an increasingly hefty chunk of Facebook's revenue, and in the fourth quarter of 2011, advertising constituted just 83% of revenues, down from 90% the previous year. Facebook takes a cut of all money exchanged through the use of "Payments," and in the case of virtual goods purchased on Zynga, that cut is up to 30%."

Netflix 'streaming' subscribers watch an average of one hour of streaming content a day

"Netflix subscribers watched more than 2 billion hours of movies and TV shows through its streaming service in the fourth quarter of 2011, more than in any previous quarter, the company said early last month.
This statistic suggests that Netflix subscribers are averaging an hour of streaming content daily, according to Janney Capital Market analyst Tony Wible."

One of Justin Bieber's Tweets in January 2012 had over 92,000 ReTweets

"On the 10th of January, 2012, Justin Bieber retweeted one of Floyd Mayweather’s tweets (@FloydMayweather Manny Pacquiao I'm calling you out let's fight May 5th and give the world what they want to see). This tweet went on to receive 92,314 Retweets! Now that’s evidence of the Bieber-bump in action."
Source:  Blog post by TwitSprout, 1st February 2012
Follow the link for data on retweets for the top 10 most-followed

More than half US adult mobile phone owners used their phones to help in store in Christmas shopping

"More than half of adult cell phone owners used their cell phones while they were in a store during the 2011 holiday season to seek help with purchasing decisions. During a 30 day period before and after Christmas:
38% of cell owners used their phone to call a friend while they were in a store for advice about a purchase they were considering making
24% of cell owners used their phone to look up reviews of a product online while they were in a store
25% of adult cell owners used their phones to look up the price of a product online while they were in a store, to see if they could get a better price somewhere else
Taken together, just over half (52%) of all adult cell owners used their phone for at least one of these three reasons over the holiday shopping season and one third (33%) used their phone specifically for online information while inside a physical store—either product reviews or pricing information."

Pinterest drives nearly as much referral traffic as Twitter



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Source:  Data from Shareaholic, reported in their blog, 1st February 2012
Methodology:  "based on aggregated data from more than 200,000 publishers that reach more than 260 million unique monthly visitors each month"