"Blizzard Entertainment on Monday said that the latest chapter in its winning "World of Warcraft" online computer game franchise sold more than 3.3 million copies in just 24 hours on the market.
"Cataclysm" snatched the crown for fastest-selling computer game from "Wrath of the Lich King" software released in 2008 as the second expansion to the franchise.
[...]
More than 12 million people worldwide pay monthly subscription fees to play the massively multi-player online role-playing game."
Source: AFP, 14th December 2010
Tuesday, December 14, 2010
Monday, December 13, 2010
Google has 59% of the US mobile advertising market
"Google garnered 59 percent of a U.S. mobile advertising market worth $877 million in 2010, thanks largely to the search ad business the company claimed was operating at a $1 billion run-rate this year.
Market researcher IDC said Apple was the runner-up at 8.4 percent of the U.S. ad spend, which rose 138 percent from the $368 million spent last year. Millennial Media collected 6.8 percent of revenue share for the year.
IDC analyst Karsten Weide added search and display ad revenues to calculate total market share. Weide, who factored in Google's $1 billion search ad run-rate, said Google's 2010 gross revenue will be $519 million. Apple will tally $73.5 million while Millennial will bank $60 million."
Source: IDC data, reported by eWeek, 12th December 2010
Market researcher IDC said Apple was the runner-up at 8.4 percent of the U.S. ad spend, which rose 138 percent from the $368 million spent last year. Millennial Media collected 6.8 percent of revenue share for the year.
IDC analyst Karsten Weide added search and display ad revenues to calculate total market share. Weide, who factored in Google's $1 billion search ad run-rate, said Google's 2010 gross revenue will be $519 million. Apple will tally $73.5 million while Millennial will bank $60 million."
Source: IDC data, reported by eWeek, 12th December 2010
49% of blogs indexed by Technorati are written by people who live in the US
Click to enlarge
Source: Technorati State of the Blogosphere Report, 13th December 2010
Note - not all blogs are listed by Technorati.
Other findings in the report are even less representative, as their survey is only filled in by some bloggers, and is written in English, so massively skews towards English language bloggers.
Mobile game Angry Birds has been downloaded 50m times in 1 year
"Angry Birds has now hit 50 million downloads and over 10 million on Android. He also confirmed Angry Birds will be coming to the PC, Mac and other gaming consoles and there will be some new things “happening online” in the new year."
Source: Techcrunch, 10th December 2010
Note - Angry Birds was launched on 11th December 2009
Source: Techcrunch, 10th December 2010
Note - Angry Birds was launched on 11th December 2009
Over 15m votes were cast during the 2010 series of X Factor
"The X Factor sparked a £5m phone vote bonanza after more than 15 million votes were cast during the course of the series won by Matt Cardle last night.
A total of 15,488,019 votes were cast during the seventh season of Simon Cowell's ITV1 show, which peaked with a record of nearly 20 million viewers on Sunday.
The figures, published for the first time today, revealed that Cardle won every round of voting apart from the first, when he was beaten into second place by Mary Byrne.
Viewers voted by phone or via the red button, with landline and red button votes costing 35p each, but votes from mobile phones were likely to cost substantially more.
But even at 35p, the total number of votes translates to revenue of more than £5.4m, with proceeds split between Simon Cowell's Syco production company, the programme's co-producer Fremantle Media, broadcaster ITV and the phone vote operator, Harvest Media.
The total revenue, however, is set to be much higher once mobile phone votes are taken into account. How the revenue is divided between the four parties remains a closely kept secret."
Source: The Guardian, 13th December 2010
A total of 15,488,019 votes were cast during the seventh season of Simon Cowell's ITV1 show, which peaked with a record of nearly 20 million viewers on Sunday.
The figures, published for the first time today, revealed that Cardle won every round of voting apart from the first, when he was beaten into second place by Mary Byrne.
Viewers voted by phone or via the red button, with landline and red button votes costing 35p each, but votes from mobile phones were likely to cost substantially more.
But even at 35p, the total number of votes translates to revenue of more than £5.4m, with proceeds split between Simon Cowell's Syco production company, the programme's co-producer Fremantle Media, broadcaster ITV and the phone vote operator, Harvest Media.
The total revenue, however, is set to be much higher once mobile phone votes are taken into account. How the revenue is divided between the four parties remains a closely kept secret."
Source: The Guardian, 13th December 2010
The 2010 X Factor Final achieved the highest non-sport UK TV audience for 9 years
"The X Factor final attracted a record audience of almost 20 million viewers last night, ITV said.
The broadcaster said that the series notched up the biggest non-sport audience on any channel since 2001.
A peak of 19.4 million (a 60% share of TV viewers) tuned into see Matt Cardle take this year's crown on ITV1 and ITV1 HD.
The two-hour show, which kicked off at 7.30pm, was seen by an average of 17.2 million, a 55% share.
Both figures are records for the X Factor, which this year has been dogged by controversy.
[...]
The previous X Factor record - a 19.1 million peak and 15.5 million average - was achieved last year. ITV said last night's show was the biggest non-sport audience since 2001, when the Only Fools And Horses Christmas Day special attracted around 21 million on BBC1.
Source: Press Association, 13th December 2010
The broadcaster said that the series notched up the biggest non-sport audience on any channel since 2001.
A peak of 19.4 million (a 60% share of TV viewers) tuned into see Matt Cardle take this year's crown on ITV1 and ITV1 HD.
The two-hour show, which kicked off at 7.30pm, was seen by an average of 17.2 million, a 55% share.
Both figures are records for the X Factor, which this year has been dogged by controversy.
[...]
The previous X Factor record - a 19.1 million peak and 15.5 million average - was achieved last year. ITV said last night's show was the biggest non-sport audience since 2001, when the Only Fools And Horses Christmas Day special attracted around 21 million on BBC1.
Source: Press Association, 13th December 2010
84% of iPad owners say that keeping up with news is their main use of their tablet
"Among 1,600 iPad owners polled by the Reynolds Journalism Institute this fall, 84.4% identified keeping up with news and current events as a main use of the new tablet. Leisure reading (81.5%) was not far behind, followed closely by browsing the Web (80.8%).
In terms of engagement, a massive 78.6% report spending at least 30 minutes a day with news content on the iPad. In this same group, only 52.5% spend the same time with news on TV, while 50.7% spend that much news consumption time on the PC. In fact, 48.9% of iPad owners are reporting that they are engaged in news reading for one hour or more on a typical day. Irrespective of just news consumption, the large majority of owners (62.7%) says they spend at least an hour in a typical day with the device.
One reason news consumption may skew so high in this survey over other content categories is the extreme gender skew of the device among these respondents – 80.2% male. That high percentage may be an anomaly for this survey. A previous Yahoo survey of iPad users also found a male-skewing demo, but at the much lower rate of about 60%. For now at least, the iPad owner fits the early adopter profile: 55.6% making over $100,000 in household income; 76.3% with college degrees or better; and 69.5% ages 35 to 64."
Source: Min Online, 10th December 2010
In terms of engagement, a massive 78.6% report spending at least 30 minutes a day with news content on the iPad. In this same group, only 52.5% spend the same time with news on TV, while 50.7% spend that much news consumption time on the PC. In fact, 48.9% of iPad owners are reporting that they are engaged in news reading for one hour or more on a typical day. Irrespective of just news consumption, the large majority of owners (62.7%) says they spend at least an hour in a typical day with the device.
One reason news consumption may skew so high in this survey over other content categories is the extreme gender skew of the device among these respondents – 80.2% male. That high percentage may be an anomaly for this survey. A previous Yahoo survey of iPad users also found a male-skewing demo, but at the much lower rate of about 60%. For now at least, the iPad owner fits the early adopter profile: 55.6% making over $100,000 in household income; 76.3% with college degrees or better; and 69.5% ages 35 to 64."
Source: Min Online, 10th December 2010
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