Showing posts with label magazines. Show all posts
Showing posts with label magazines. Show all posts

Monday, April 2, 2012

Digital magazine subscriptions represent about 1% of total magazine subscriptions in the US

"Magazines more than doubled their paid digital circulation in the most recent reporting period, but print remains the overwhelming majority of their business, according to a new analysis by the Audit Bureau of Circulations.
Despite all that growth, however, digital remains about 1% of magazines' total paid and verified circulation."

Wednesday, March 7, 2012

Cosmopolitan magazine has 100,000 paid digital subscriptions

"Cosmopolitan magazine has reached what appears to be a milestone: 100,000 paid digital subscriptions.
The Hearst Magazines title seems to have beaten other brands to the mark, reinforcing the idea that digital will be a big platform for Cosmopolitan. But it's also a good sign for magazines' digital ambitions in general.
"A couple of years ago, the big question was what's going to happen to magazines like Cosmo in the future," Kate White, the magazine's editor-in-chief, told Ad Age. "There was a little bit of anxiety. What this has done is say that our content will rule and will thrive. Women want our content, and they'll get it on a variety of platforms."
Cosmopolitan has been available on the Zinio platform since 2005 but has seen its digital circulation rise particularly since the advent of the iPad, Nook and Kindle Fire.
Cosmopolitan is also getting more money for digital subscriptions than it gets in print. Cosmo's website offers print-only subscriptions for $15 per year, or $12 a year for a three-year commitment. Its digital-only subscriptions for the iPad and Zinio, by comparison, command $19.99 per year. IPad subscriptions are also available monthly for $1.99 -- equivalent to $23.88 annually. Fire and Nook subscriptions are available monthly only, at $1.99 a month.
The magazine says it has 100,000 individually paid digital subscriptions from individual subscribers and is not counting sponsored digital subscriptions toward the milestone."

Wednesday, January 25, 2012

Nuts magazine saw over 200,000 interactions with its augmented reality issue in one week

"Nuts magazine clocked up over 200,000 interactions with its recent augmented-reality (AR) issue in just a week, according to its publisher IPC Media.
The lad’s mag’s first print issue of 2012 contained over 20 pieces of editorial content that readers could interact with when scanned with popular AR app Blippar.
Statistics released today by the publisher claimed that over 15,000 unique users generated more than 200,000 interactions, or “blipps”, with the issue using their smartphones.
This meant that on average, each user that interacted with the content did so 13 times."

Monday, November 28, 2011

The Economist's apps are accessed by 650,000 devices each month

"The Economist apps are currently available on iPhone, iPad and Android Smartphone.
- Since our launch in November 2010, the apps have been downloaded to over 2m iPhones and iPads.
- Every month over 650,000 unique devices access The Economist app content."

Thursday, June 9, 2011

Crowdfunding site Kickstarter is effectively the 3rd largest funder f Indie comics in the US

"In May, Kickstarter funded ten books and five additional projects in single-issue format. Vertigo solicited 7 books and 10 single issues for May. Kickstarter has the edge in books (10-7), Vertigo has the edge in overall items (17-15). There’s not a lot difference in output volume.
The comparison highlights the way that Kickstarter has become a much larger source of funding for comic book projects—larger than some established indie publishers. Even with a slow January, Kickstarter averaged just over $81,000 per month in funding for various comics-related projects. In May, the funding broke six figures with $102,110 split over 15 projects.
What gets funded on Kickstarter? In 2011, an average of 13.8 projects per month. Projects are split fairly evenly between books (graphic novels, reprint collections, hardcovers, etc) and the monthly issue format (including multiple issue mini-series and newspaper formats) with 7 books per month to 6.8 issue projects per month. Add in a comics app for tablets and a newspaper comic strip archival project and you have over $400,000 worth of funding in the first 5 months of 2011.
Charitable and not-for-profit works seem to have particular success with projects like “Girls Making Comics: A Midsummer Night’s Dream” taking in $7,292 from 196 backers for a print edition of work from a comics workshop for teenage girls and “The TRANSMETROPOLITAN Art Book” taking in $46,690 from 638 backers for the Comic Book Legal Defense Fund and the Heroes Initiative.
Where would Kickstarter fall in terms of content production when compared to the independent publishers of the Direct Market? Not that high up for single issue projects, but higher than you might think for books.
If you make a list of how many books were solicited for May by the top direct market publishers that follow DC and Marvel on the sale charts and insert Kickerstarter into that list, this is what you get:
Dark Horse: 15 Books
IDW: 15 Books
Kickstarter: 10 Books
Image: 6 Books
Boom: 5 Books
Dynamite: 5 Books.
The number of projects funded by Kickstarter in a given month does vary quite a bit, as does the format of the projects. And some of those same funded projects are eventually published someplace else, often at a publisher like Image."
Source:  Publishers Weekly, 7th June 2011

Friday, January 16, 2009

35% of all games revenues are generated online

Industry - Share of Revenues
Games - 35%
Recorded Music - 20%
Newspapers - 4%
Films - 4%
Magazines - 1%
Source: PWC Global Entertainment and Media Report (2008), cited in IFPI Digital Music Report 2009